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Todd Stepp Returns To Provident Entertainment As Senior Vice President

May 26, 2026/by Lorie Hollabaugh

Todd Stepp

Todd Stepp has returned to Provident Entertainment as Senior Vice President, where he will oversee all marketing, digital marketing, creative and label services activities for the company.

Stepp previously served as Vice President of Marketing for Provident Entertainment before joining TPR., where he most recently held the role of Senior Vice President of Global Marketing. At TPR., Stepp joined the leadership team that launched the company in September 2024. He unified marketing and ticketing teams from three companies, led leadership development and team growth, helped build TPR.’s global brand through industry campaigns, and oversaw tour marketing for artists including Brandon Lake, Elevation Worship, Forrest Frank, Phil Wickham and CeCe Winans.

“We are excited to welcome Todd Stepp back to the Provident family,” says Holly Zabka, President of Provident Entertainment. “Todd is a proven leader who has earned the respect of this industry over the course of 19 years of exceptional work and genuine relationships. His understanding of the Christian music landscape, creatively, commercially, and culturally, runs deep. Todd was an integral part of building what Provident is today, and we are incredibly excited to have him back to help lead what comes next.”

“I’m honored to return to Provident Entertainment and step into this new role during such an exciting season,” says Stepp. “Provident has been foundational to my career and my family, and the opportunity to serve alongside a team and roster I believe in so deeply is incredibly meaningful. This company has a remarkable legacy of championing artists and songs that make a real impact around the world, and I’m thrilled to help lead and shape what’s ahead alongside this exceptional team.”

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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