Taylor Sloane Launches Dream Big Music

/by

Taylor & Michael Sloane

Taylor Sloane has exited MCA after nine years to launch Dream Big Music, a new venture that helps artists and their teams grow scalable, global fanbases using modern marketing and hands-on campaign leadership. Dream Big Music works as an extension of each team it supports, going beyond typical outside help by partnering closely with artists and collaborators to navigate today’s complex releases and audience trends.

The company’s initial clients includes Jordan Davis and Riley Green, as well as strategic development client Staydium.

“Dream Big Music was built around our belief in a global fan strategy,” says Sloane, Founder of Dream Big Music. “The goal is not just to market moments, but to help artists and teams create lasting connection, sustained momentum, and real fan growth over time and beyond traditional marketing channels, into new spaces where culture, community, and attention converge. Ultimately, we recognized the need to align vision, execution, and long-term fan development on a global scale.”

During her time at MCA, Sloane played a key role in the growth and development of campaigns for Chris Stapleton, Kacey Musgraves, Keith Urban, and Davis.

Sloane is joined in the venture by her husband and strategic partner, Michael Sloane, whose entertainment industry experience spans across artist development, digital strategy, marketing, and business growth. Michael has worked with major artists, led innovative music and entertainment ventures, and helped sell Streaming Promotions to Symphonic Distribution. He now teaches full-time at Belmont University, preparing future entertainment leaders at the intersection of media, music, and technology.

“We’re not here to just market releases,” adds Michael. “We’re here to help artists build real, lasting audiences, and to do it in a way that scales globally”

Those interested in working with Dream Big Music can find out more here. Taylor can be reached here, and Michael here.

Madison Hahnen
Latest posts by Madison Hahnen (see all)