Cole Swindell Teams With Walk-On’s For Nashville Location
Cole Swindell has partnered with Walk-On’s Sports Bistreaux for a new Nashville location set to open in 2027.
Walk-On’s has also added Marriott properties franchisee Jamie Daniel of Daniel Hospitality as a franchise partner to lead the new Nashville location, which is slated to open on Broadway at 215 Broadway in Nashville. While the concept is still being finalized, Walk-On’s plans to blend its game-day atmosphere with Nashville’s signature honky style and personal touches from Swindell, who joins other celebrity brand partners such as Drew Brees and Dak Prescott in opening a Walk-On’s location.
“Anyone who knows me knows that outside of music, sports are my biggest passion. Partnering with Walk-On’s is a full-circle moment for me,” says Swindell. “To finally bring a location to Nashville and create a community for sports fans in a city that has given me everything is really exciting.”
“In being in the hospitality business for many years, it’s incredible to team up with brands like Walk-On’s that prioritize franchisee success and support,” says Daniel, Walk-On’s Nashville Franchisee. “Adding to the excitement of partnering with Walk-On’s is sharing this journey with a guy like Cole, who believes in the brand’s business model and shares the Walk-On’s mentality, which highlights the hustle and heart of the underdog.”
“Expanding our franchise community while growing our footprint in new territory is a big win for the brand,” says Brandon Landry, Founder and CEO of Walk-On’s. “We are honored to add the Daniels to the brand and look forward to the success we will see in Nashville and beyond. Having the opportunity to bring Walk-On’s to a city that celebrates the same grit and heart that led to coming up with Walk-On’s on the back of a napkin is something we’ll be celebrating for a while.”


