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Rob Williford Launches Wildcard Productions

January 13, 2026/by Lauryn Sink

Rob Williford. Photo: Kurt Ozan

Rob Williford has launched Wildcard Productions alongside Spencer Coats, studio manager and head engineer at FAME Studios in Muscle Shoals, Alabama, and Dan Massey, who brings executive experience to the founding team.

“Today marks a significant moment for us,” says Williford. “In a world where originality is rare, our mission is to foster a community built on authentic art. We’re excited to introduce our collective vision and the first projects that represent what this team stands for.”

Based in Nashville and working across genres, the first release is slated for Friday (Jan. 16) with Aniston Pate’s “Kickin’ It.” Additional releases include Julia Kate Snow’s “Tour Bus Man” (Jan. 16) and Austin Bohannon’s Family Name EP Jan. 23.

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Lauryn Sink
Lauryn Sink
Lauryn Sink is a staff writer at MusicRow Magazine. Hailing from Lexington, North Carolina, Lauryn is a 2025 graduate of the Hussman School of Journalism and Media at The University of North Carolina at Chapel Hill.
Lauryn Sink
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