Music Community Joins Forces For New St. Jude T-Shirt Campaign

Pictured (Top Row, L-R): Cody Johnson, Ashley Cooke, Riley Green, Ella Langley. (Bottom Row, L-R): Lauren Alaina, Bailey Zimmerman, Priscilla Block, HARDY. Photo: Alyssa Barker

Cody Johnson, Kelsea Ballerini, Bailey Zimmerman, Ella Langley, Old Dominion and more are sporting a new T-shirt to help support St. Jude Children’s Research Hospital, The Music Gives to St. Jude Kids shirt.

The new shirt joins the iconic This Shirt Saves Lives tee, and both are exclusively available to St. Jude monthly donors. More than 200 radio stations around the nation are hosting events throughout December to support the campaign, asking listeners to become a Partner in Hope, where a monthly donation of $19 to St. Jude earns them a Music Gives tee.

Cumulus, The Bobby Bones Show, Elvis Duran and the Morning Show, iHeartMedia, Audacy, TelevisaUnivision/UFORIA, along with other ownership groups are all taking part in the campaign, along with additional artists including Riley Green, Sting, Brandon Lake, Shaggy, Marco Antonio Solis, Tucker Wetmore, Jordan Davis, Dan + Shay, Anne Wilson, Chris Janson, Andres Cepeda, Zach Top and more.

As the movement nears the 10th anniversary, the digital fundraising program has grown to involve thousands of supporters taking to their socials to share posts to raise awareness and funds for research and treatment at St. Jude. The movement became a social media sensation upon its 2017 launch, with more than one million shirts distributed to date. The annual series of nationwide events is part of the Music Gives to St. Jude Kids program that connects music lovers to the mission of St. Jude. Funds raised by programs like this help ensure families never receive a bill from St. Jude for treatment, travel, housing or food.