BREAKING: Sarah D’Hilly & Brad Krause Join MCA

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Sarah D’Hilly & Brad Krause

Sarah D’Hilly has joined MCA as Senior Vice President of Digital Marketing and Strategy.

D’Hilly joins MCA with 20 years of country music industry experience under her belt. Her most recent role was with Apple Music, where she led music business partnerships, content strategy and artist marketing initiatives. While at Apple, she oversaw the launch of the songwriter-driven Lost & Found series, Apple Music Sessions and bespoke projects like Beyonce Covered Sessions and Toby Keith Covered Sessions.

Before Apple Music, she was the Director of Commerce & Digital Strategy at Monument Records, and the Director of Digital Marketing at Borman Entertainment. Her previous work also includes serving on the Digital Committee of Country Radio Seminar and leading panels at Music Business Conference and SXSW. D’Hilly is a member of the 2026 Leadership Music class and a 2025 Billboard Country Power Players honoree.

“I’ve had the privilege of working alongside some of the most passionate people in music, and I’m incredibly excited to take everything I’ve learned into this new chapter with MCA,” says D’Hilly. “This label has a legacy of artist development and storytelling that I deeply respect, and I look forward to helping shape what that looks like in the digital era.”

In addition to D’Hilly, Brad Krause has also joined MCA as Senior Director of Digital Strategy. A University of Southern California graduate, Krause has held previous roles at Warner Records, Interscope and The Trenches. In his roles he has gained expertise in platform dynamics, digital storytelling and audience behavior by helming digital campaigns across a variety of artists and brands.

”I’ve enjoyed working with the MCA team and I’m excited to step into this role during such an exciting time,” adds Krause. “I’m passionate about building authentic, community-driven campaigns and can’t wait to collaborate with Sarah to create meaningful digital moments for our artists and their fans.”

“We’re thrilled to welcome Sarah and Brad to the MCA team,” shares Katie McCartney, EVP/GM of MCA. “Their creative vision, passion for artists, and forward-thinking digital expertise make them invaluable as we continue to evolve as a creative hub.”

D’Hilly can be reached at sarah.dhilly@umusic.com and Krause can be reached at brad.krause@umusic.com.

Madison Hahnen
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