Dave Kelly & Bekah Digby Form New Digital & Streaming Consulting Co-Venture

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Dave Kelly & Bekah Digby

Industry veterans Dave Kelly and Bekah Digby have launched a new strategic digital and streaming consulting co-venture.

Leveraging their expertise across the digital music landscape, the pair partners with artists and teams across multi-genres to optimize their presence on major DSPs—continuing their shared mission to champion artists and their music. Their comprehensive services include developing and executing tailored streaming strategies for both frontline releases and catalog, delivering analytics-driven insights to guide performance improvements, and driving sustained audience growth in listenership, engagement and visibility across all key streaming platforms.

With over 25 years in radio programming on local and corporate levels, Kelly spent more than a decade at Big Machine Label Group where he led the label’s streaming and strategic research efforts as Vice President, Digital Consumption. In 2023, he began consulting for artists across country, rock, pop,  alternative, indie and urban.

Digby, whose career includes stints at companies such as Big Machine Label Group, Universal Music Group Nashville (now MCA) and Capitol CMG, most recently served as Head of Country & Christian Artist & Industry Relations at SiriusXM Pandora.

“I’ve had the privilege of working with Bekah over the years, both as a teammate and as a client,” says Kelly. “I love her passion for helping artists grow their brands and reach wider audiences.  She has an in-depth understanding of DSP algorithms and the tools artists can leverage to expand their fanbases. I’m thrilled to collaborate with her as we develop long-term strategies that drive meaningful results for our clients.”

“Developing strategic ways to amplify artists and share their music is what first ignited my passion for this industry,” adds Digby. “I’m excited to renew my focus on connecting artists with new audiences and honored to collaborate with Dave Kelly, a renowned authority in this field.

Kelly can be reached via davekellyllc@icloud.com and Digby via bekahdigbyconsulting@gmail.com.

Lorie Hollabaugh
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