• ABOUT
    • Contact
    • The Team
    • FAQ
    • Use & Privacy Policy
  • ADVERTISE
  • ROWFAX
  • JOB LISTINGS
MusicRow.com
  • CALENDARS
    • Album/EP Releases
    • Single/Track Releases
    • Industry Events
    • Upcoming Concerts
  • OBITS
  • CHARTS
    • Radio Chart (Current)
    • Radio Chart (Archives)
    • No. 1 Challenge Coin
    • Songwriter Chart (Current)
    • Songwriter Chart (Archives)
  • REVIEWS
  • MY STORY
  • NEWSLETTER
    • Newsletter (Current)
    • Newsletter (Archives)
    • SIGN UP (FREE!)
  • SUBSCRIBE
  • STORE
  • Click to open the search input field Click to open the search input field Search
  • Menu Menu

Carrie Underwood Ushers In NBC’s ‘Sunday Night Football’ For 13th Season

July 30, 2025/by Lorie Hollabaugh

Carrie Underwood. Photo: Danny Ventrella/NBC Sports

Carrie Underwood will help crank up this year’s football season as the star of the open of NBC’s Sunday Night Football show for the 13th consecutive year beginning Sept. 7.

Underwood performed the new show open for primetime’s No. 1 TV show at The Resorts World Theatre in Las Vegas, home of her three-plus year residency, “Reflection,” which played to packed houses through April and is the longest-running Vegas residency for any solo female country artist.

“For the 20th season of SNF, we wanted to set the tone for the night by reimagining the anthem sound in a way that plays to Carrie’s powerhouse vocals, while visually creating a seamless blend of stylized shots and behind-the-scenes moments evoking the national roadshow that is Sunday Night Football, week after week in the fall,” says Tripp Dixon, creative director of the SNF show open for each of the past 13 years.

“We had a blast shooting the new opening at The Resorts World Theatre again,” says Underwood. “As always, Tripp and the creative team continue to raise the bar, bringing the high energy and stunning visuals that the Sunday Night Football audience has come to expect year after year. I can’t wait for the world to see it!”

The show open for Sunday Night Football will debut on Sept. 7 leading into the season debut of SNF featuring the past two NFL MVPs as Lamar Jackson (’23 MVP) and the AFC North champion Baltimore Ravens visit Josh Allen (’24 MVP) and the AFC East champion Buffalo Bills in a rematch of last season’s AFC Divisional Playoff.

  • Author
  • Recent Posts
Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
Latest posts by Lorie Hollabaugh (see all)
  • Nate Smith To Kick Off ‘Long Live Country Rock & Roll Tour’ This Spring - December 12, 2025
  • Lainey Wilson, Tyler Childers, Jason Isbell Among New Orleans Jazz & Heritage Festival 2026 Lineup - December 12, 2025
  • NSAI Accepting Submissions For 34th Annual Tin Pan South Songwriters Festival - December 12, 2025
Share this entry
  • Share on Facebook
  • Share on X
  • Share on LinkedIn
  • Share by Mail
https://musicrow.com/wp-content/uploads/2025/07/Carrie-Underwood-SNF-Photo-by_-Danny-Ventrella-NBC-Sports.jpeg 1352 2000 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2025-07-30 15:01:562025-07-30 15:01:56Carrie Underwood Ushers In NBC’s ‘Sunday Night Football’ For 13th Season

RECENT NEWS

  • Nate Smith To Kick Off ‘Long Live Country Rock & Roll Tour’ This Spring December 12, 2025
  • Industry Ink: Lady A, She Is The Music, Grammy Museum Mississippi, Christmas 4 Kids, More December 12, 2025
  • MusicRow Weekly (MusicRow Touring & Next Big Thing Issue, News, Charts, More…) December 12, 2025
  • Jake Owen To Hit The Road On ‘Dreams to Dream Tour’ December 12, 2025
  • ACM Reveals Submissions & Ballot Timeline For 61st Annual Awards December 12, 2025
  • Lainey Wilson, Tyler Childers, Jason Isbell Among New Orleans Jazz & Heritage Festival 2026 Lineup December 12, 2025
  • NSAI Accepting Submissions For 34th Annual Tin Pan South Songwriters Festival December 12, 2025
  • Keith Urban Shares Raucous Fun Of Live Shows On First-Ever Live Album ‘High And A (Live)’ December 12, 2025
  • Dylan Scott Plots ‘Till I Can’t I Will Tour’ For March December 12, 2025
  • Hillary Lindsey & Ashley Gorley Headline Belmont University’s Latest Master Session December 12, 2025

Like Us on Facebook

Follow Us on Twitter

Tweets by MusicRow
© 2025 Music Row Enterprises, LLC - Enfold WordPress Theme by Kriesi
Website hosted by Nashville web design company, All My Web Needs.
  • Link to Facebook
  • Link to X
  • Link to Instagram
Scroll to top