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Chris Stapleton & Jelly Roll To Headline NCAA March Madness Music Festival

March 13, 2025/by Lorie Hollabaugh

Chris Stapleton & Jelly Roll

Chris Stapleton and Jelly Roll will headline the 2025 NCAA March Madness Music Festival in San Antonio on April 4-6.

Held in conjunction with the 2025 Division I Men’s Final Four, the free, three-day festival is set to take place at Tower Park at Hemisfair in San Antonio, and will also feature headliner Pitbull as well.

On Friday, April 4, Pitbull will headline the AT&T Block Party, and Doechii will bring the heat to AT&T’s Block Party. R&B artist Ravyn Lenae opens the evening, ensuring fans a night to remember. AT&T customers attending can connect to expedited entry through the AT&T Fast Lane. To get in, just show the AT&T icon on your phone screen.

On Saturday, April 5, Coca-Cola LIVE! brings an unforgettable lineup of talent to the stage, topped by Jelly Roll headlining a day of breakout performances. T-Pain will also perform, bringing incredible vibes and fan-favorite tunes to the stage. Kicking off the afternoon, rising singer-songwriter Willow Avalon will perform on the Coca-Cola LIVE! Stage. This year, concertgoers can check out the Coca-Cola Chill House – a perfect spot to enjoy music and stay refreshed between sets.

On Sunday, April 6, Capital One JamFest will be headlined by Stapleton. The night of music under the stars continues with Benson Boone, and fresh off their first arena tour, Nathaniel Rateliff & The Night Sweats will take the stage with their blend of rhythm and blues. Brothers Osborne will perform their 2024 hit “Break Mine,” at this year’s Capital One JamFest as well.

Fans can learn more about each day’s events, times, and more at ncaa.com/marchmadness/musicfest. CBS Sports and TNT Sports will provide live coverage of all 67 games from the 2025 NCAA Division I Men’s Basketball Championship across TBS, CBS, TNT and truTV – and NCAA March Madness Live. Games airing on CBS will also stream live on Paramount+, and games airing on TBS, TNT and truTV will also stream live on Max. CBS will televise the Final Four, beginning with the National Semifinals on April 5, and then the National Championship on April 7.

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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https://musicrow.com/wp-content/uploads/2025/03/Untitled-9-6.png 1080 1080 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2025-03-13 13:44:342025-03-13 13:44:34Chris Stapleton & Jelly Roll To Headline NCAA March Madness Music Festival

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