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Drew Baldridge Launches ‘The Tough People Fund’

February 5, 2025/by Lorie Hollabaugh

Pictured: Drew Baldridge & Baker; Photo: Mike Rodway

Drew Baldridge has launched “The Tough People Fund,” a GoFundMe campaign that will aid individuals, families and communities experiencing the toughest of times.

The campaign launched yesterday (Feb. 4), directing efforts towards raising funds for a young fan, Baker, who is bravely battling cancer. Baldridge was moved when he learned that Baker found strength in his song “Tough People” as she underwent her treatments. Inspired by her resilience, he decided to take action and use his platform to support Baker and raise awareness for her fight.

“Baker’s diagnosis is heart-wrenching. Only 15-20% of pediatric leukemia cases are T-cell, and within that group, just 11-12% have the ETP markers, which make her case even rarer and harder to treat. This cancer is aggressive and complex, and the odds are stacked against her,” explains Baldridge. “But here’s the truth: Baker is not a statistic. She is a fighter. A warrior with an unstoppable spirit and the unwavering support of her family, friends, and community. Right now, Baker is undergoing Phase 2 chemotherapy, which is even more intense than the treatments she’s already been through. The road ahead is long, but we believe in her strength—and we know that together, we can help her win this fight.”

The fundraiser is live now here and, putting his money where his mouth is, he kicked off the campaign on World Cancer Day with a $1,000 donation of his own.

“Tough People,” co-written by Baldridge, Luke Combs, Adam Sanders, and Jordan Walker, is already making a significant impact at radio, currently climbing the charts and nearing the Top 15.

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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https://musicrow.com/wp-content/uploads/2025/02/unnamed-2025-02-05T102944.419.jpg 588 1048 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2025-02-05 10:39:202025-02-05 10:41:27Drew Baldridge Launches ‘The Tough People Fund’

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