Walk Off Entertainment Inks Global Deal With Virgin Music Group

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Pictured (L-R): Jen Bontusa, Senior Vice President, Label Management, Virgin Music
Group; Jordon Isbell, Director of Marketing, Virgin Music Group; Chris Ruediger, Founder Walk Off Entertainment; Jacqueline Saturn, President, Virgin Music Group North America, and EVP of Global Artist Relations, Virgin Music Group and John Mayer, Senior Director, National Promotion and Streaming, Virgin Music Group. Photo: Jessie Rogers

Walk Off Entertainment, the Nashville-based company launched by former artist and social media executive Chris Ruediger, has signed a global deal with Virgin Music Group.

In addition to forming Walk Off Entertainment, Ruediger is also the founder of The 615 House, a creative community and promotional outlet for rising artists in Nashville. 615 House has more than 3 million followers on TikTok alone.

“Chris has a proven track record in breaking artists via 615 House,” says Jacqueline Saturn, President, Virgin Music Group North America, and EVP of Global Artist Relations. “We’re thrilled to welcome him and his growing roster of artists into the Virgin family.”

“I’m excited to bring everything I’ve learned as an artist and marketer together to back up-and-coming artists via Walk Off Entertainment,” says Ruediger. “We look at the artists on our roster as entrepreneurs in their own right, which makes Virgin Music Group a perfect partner for us at Walk Off. I’m looking forward to getting started with Jacqueline Saturn and her incredible team at Virgin.”

The first releases under the new deal are expected in the first quarter of 2025.

Lorie Hollabaugh
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