Luke Bryan Celebrates Epic 10th Year Of Crash My Playa

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Luke Bryan’s Crash My Playa 2025 Music Festival. Photo: Alive Coverage for Playa Luna Presents

Luke Bryan celebrated his 10th annual Crash My Playa event at the Moon Palace Cancún on Jan. 15-18 with a host of fellow superstars and four days packed with pool parties, nightly concerts and plenty of tropical fun. 

This year included two nights of headlining performances by Bryan, including a special finale night 10th anniversary “Luke Bryan & Friends” show featuring Bryan performing with Jason Aldean, Lainey Wilson, Dustin Lynch, Dylan Scott, Bailey Zimmerman, Tucker Wetmore, Travis Denning and The Castellows’ Lilly Balkcom.

Additional highlights of the weekend included Dustin Lynch’s Pool Party, a set by Kane Brown and performances from Dasha, Jackson Dean, Elle King, Ella Langley, Kendell Marvell, Dylan Scott, Nate Smith and DJ Rock.

“The 10th Anniversary of Crash My Playa was a blast,” says Bryan. “The fans keep showing up year after year and I can’t thank them enough for the support. We could not have made 10 years of Playa possible without them. I want to say a huge thank you to all of my artist friends who come and perform each year—they are what makes this event so fun and special for these fans. We might even just have more fun than the fans doing this. What a way to kick off 2025!”

Lorie Hollabaugh
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