Lainey Wilson Named New Whataburger Brand Ambassador For 75th Anniversary
Lainey Wilson has signed on as an official brand ambassador for Whataburger during its 75th anniversary celebration.
A new advertising campaign, unique exclusive content, special offers and surprise appearances are on tap for the new partnership, which kicked off yesterday morning with a one-day-only deal up for grabs exclusively in-store and drive-thru orders only, no purchase necessary on their honey butter chicken biscuit, a favorite of Wilson’s.
“I’ve been rolling through Whataburger drive-thrus since I was just a small-town girl in Louisiana with big dreams,” says Wilson. “From grabbing Honey Butter Chicken Biscuits with my daddy between horse sales and rodeos to late-night stops on the road playing honky-tonks — Whataburger’s been part of my story every step of the way.”
“Lainey Wilson embodies all that we love about our brand. She is genuine, daring and dedicated to delivering unforgettable experiences to fans,” says Debbie Stroud, President and CEO at Whataburger. “Our partnership with Lainey Wilson unites two brands committed to serving up Goodness 24/7 with a side of Texas hospitality, and we can’t wait to share what we’ve got cooking throughout the year. Hang tight, there’s more to come!”
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