Jack Wharff & The Tobacco Flatts Sign With Big Machine Records

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Pictured (L-R, back row): PLAYDATE’s Mason Romm, Big Machine Label Group’s LJ Stoll, Big Machine Records’ Kris Lamb, Big Machine Label Group’s Allison Jones and PLAYDATE’s Nate Fenningdorf; (L-R, front row): The Tobacco Flatt’s Ryan Atchison, Big Machine Label Group’s Scott Borchetta, Jack Wharff and The Tobacco Flatt’s Garrett Howell. Not Pictured: The Tobacco Flatt’s Evan Novoa. Photo: Nick Rau for Big Machine Records

Big Machine Records has signed  Jack Wharff & The Tobacco Flatts.

Hailing from Richmond, Wharff grew up surrounded by bluegrass through his father’s band, The Slack Family, developing a deep connection with the sound from a young age. Into his teen years, the now 21-year-old lead singer began writing his own songs. In 2023, Wharff met drummer Garrett Howell and bassist Ryan Atchison at an open mic night in downtown Richmond, and formed The Tobacco Flatts almost instantly. They later added guitarist Evan Novoa to the band as well, and burst onto the scene with snippets of originals posted to TikTok and Instagram Reels.

“I cannot wait for the world to experience Jack Wharff & The Tobacco Flatts,” says Big Machine Label Group’s Chairman & CEO Scott Borchetta. “With its deep southern roots and insane turbo-charged bluegrass chops, this band will rip your head off and you’ll be screaming for more.”

“When I think about being signed to an incredible, hardworking team like Big Machine Records, it assures me of how gracious God is,” shares Wharff. “We are beyond blessed to be doing what we love with the phenomenal people at Big Machine Label Group.”

The band is releasing a new song via Big Machine,“Picture Perfect,” today (Nov. 22)  that captures the feeling of unconditional love and adoration. Written by Wharff alongside Brian Bunn, Tyler Woodward, Ben Wagner, Atchison and Howell, the track is a sweet and reassuring love letter that melds bluegrass roots with country and Americana influences and invites listeners to embrace their own imperfections and celebrate the unique beauty in love.

Lorie Hollabaugh
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