Spotify For Artists Launches ‘Get Ready For 2024 Wrapped’ Landing Page

Spotify for Artists has launched the “Get Ready for 2024 Wrapped” landing page, which aims to guide artists in preparing for and maximizing the annual Wrapped campaign with resources to help them stand out and further connect with fans as well as drive profile visits and streams.

The page details how artists can create custom Clips by Nov. 20 to be featured in their top fans’ 2024 Wrapped experience and update their Artist Profile with links to merchandise, a fan support link or 2024 playlists. They can also generate buzz for 2025 by highlighting their upcoming shows or creating a Countdown Page for a forthcoming release.

Last year, 225 million listeners and 170 markets engaged with Wrapped content, marking a 40% increase in engagement from the 2022 campaign.

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Liza Anderson

As Subscription Manager/Writer, Liza Anderson contributes to many functions of MusicRow. She produces content, carries out general office tasks, assists in the daily news operations, and provides support to all team members. Liza graduated from the University of Alabama in May of 2021 with a B.A. in English and a minor in communication studies. Prior to MusicRow, she worked as an administrative assistant at Anderson Benson where she assisted the firm’s departments, such as the Entertainment Specialty Practice, with various tasks.

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