MARB MKTG Elevates Caitlin Blackford & Welcomes Three To Team

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MARB MKTG has promoted Caitlin Blackford to Head of PR. Additionally, the company has added Stephen Ossola, Webb Bankemper and Courtney Firth to their team.

Blackford has been with the company since 2020. Over the past four years, she had been instrumental in many campaign launches, including Dolly Parton’s Pinterest page in 2023 and TikTok profile. The latter campaign was one of the most successful celebrity launches on TikTok to date and won a Clio Music Award in the Public Relations category, the 2023 PR News Award for Viral Campaign of the Year and a Webby Awards Honoree in the category Best Viral PR Campaign.

Ossola has joined as Account Director for AVE WEST PR, a subsidiary of the company. He brings over a decade of experience, specializing in social marketing, brand strategy and partnerships. Stephen has previously held stints with TikTok, X and TIDAL. His previous campaigns include work with the Grammy Awards, Taylor Swift’s Midnights Mayhem on TikTok, the film Don’t Worry Darling and more. In his new role, he will oversee a varied portfolio of clients, including public figure endorsed/owned pet products, paper products and party supplies, alcohol and CBD beverages, cosmetics, apparel, restaurants and more.

Bankemper has landed at AVE EAST MKTG, another subsidiary of MARB MKTG. He brings over five years of experience as a Marketing and Live Events Manager working primarily in the nonprofit sector. He has expertise on Marketing and Creative Event Production for theater companies, symphonies and other charitable organizations, such as Studio Tenn Theatre Company, the Tennessee Performing Arts Center and Matt Logan Productions. Webb is returning to his Nashville roots after a one and half year stint working in the New York Theatre and Live Events scene.

Firth will work directly under Blackford as Sr. Publicity Manager. Firth is a six year New York City publicity veteran who is bringing her talents to Music City.

Blackford can be reached at caitlin@MarbMKTG.com, Ossola can be reached at stephen@AveWestPR.com, Bankemper can be reached at webb@AveEastMKTG.com and Firth can be reached at courtney@MarbMKTG.com.

Madison Hahnen
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