PLA Media Taps Shelly Mullins As Sr. VP Of Marketing

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Shelly Mullins

Nashville-based publicity firm PLA Media has tapped Shelly Mullins as Senior Vice President of Marketing.

With more than 30 years spent in the music industry, Mullins brings knowledge of publicity, event production and promotion, royalty accounting, television production, studio management and booking to her new role.

She started her career as a full-time vocalist and keyboard player, and went on to hold positions at Kaleidoscope Media, Creative Workshop, High5 Television, William Morris and Cumulus Radio, among others. Mullins also founded her own publicity and marketing company, ProMO Image, over a decade ago, and was nationally recognized with the E.W. Scripps President’s Award for her work in television production in 2005.

“I have known of Shelly and her impressive pedigree,” says Pam Lewis, PLA Media Founder & President. “It’s good to have a brain trust again, and I am delighted to have her team up with me at PLA. T-wanda!”

“I’ve admired and known Pam Lewis for years and her work for even longer! I was a teenager [when I watched] the first broadcast of MTV from my living room. Like everyone else, I was glued to it from the moment the Buggles hit their first note until I left for college. It was a HUGE part of my life and contributed greatly to my love of music, and Pam was instrumental in the launch,” shares Mullins. “When I got to Nashville, Garth Brooks had exploded and it reshaped the entire industry, which Pam was also instrumental in doing, so her influence followed me into that era too. When the opportunity came along to work with her, I just had to take it. Life is truly amazing…especially when it feels like things have come full circle.”

Liza Anderson
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