Go West Creative Elevates Eileen Valois To President & CEO

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Eileen Valois

Nashville-based agency Go West Creative has elevated Eileen Valois to President & CEO.

Go West Creative specializes in brand marketing, content creation, experiential and event production. The agency has worked to help facilitate video production, broadcasts and live performances in studios for acts such as The Foxies, Jeverson, Mike Parker, Meghan Linsey, Maggie Miles, Kix Brooks, Rodney Atkins, Big & Rich, Charles Esten, Joe Bonamassa and Mindi Abair. On the event production front, Go West Creative has curated multiple on-the-road experiences for talent including Flo Rida, AJR, John Legend, Bebe Rexha, Big & Rich, Ezra Ray Hart and more. Recently, the company collaborated with Warner Music Nashville artist Gabby Barrett for the launch of her latest album, Chapter & Verse.

Valois has been with Go West Creative for three years and most recently served as President & COO.

Throughout her 30-year career thus far, she has designed and produced award-winning projects for corporate events, professional sports and entertainment experiences and political events. Valois has also negotiated multi-million-dollar deals with established hotel brands and event venues in North America, led task force initiatives to address organizational change and turnarounds as well as the development of new growth markets and consulted on new technology development and start-up tech launches. Additionally, the Certified Meeting Professional (CMP) and Certified Special Events Professional (CSEP) was included in the Forbes Business Council in 2022, and was invited to serve on the Rolling Stone Culture Council last year.

“Three years ago, I began a transformative journey with Go West, assuming the role of COO. Throughout this time, I’ve been inspired by the extraordinary talent within our team and the lasting connections we’ve forged with our clients. Being named President & CEO in 2024 is an honor and a privilege,” says Valois. “My commitment to our vision remains steadfast—to build upon our remarkable 38-year legacy of creative and production excellence while fostering a culture that empowers every individual within our team to thrive and succeed.”

Liza Anderson
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