BREAKING: UMG Nashville Appoints David Friedman To VP, National Promotion & Strategy

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David Friedman

UMG Nashville has elevated David Friedman to the newly created position of Vice President, National Promotion & Strategy.

Most recently, Friedman led the MCA Nashville Promotion team. In his new role, he will oversee all strategic elements of UMG Nashville’s Promotion operation. He brings over 25 years’ experience to the role including eight with UMG Nashville, where he has worked across the full artist roster.

“Over the past year, the UMG Nashville Promotion department has evolved, and having someone with David’s vast experience running point on our overall radio strategy makes the department stronger,” says UMG Nashville EVP & COO, Mike Harris. “Having his expertise at the center is a natural fit, and I’m really excited for David and to see where he can take this new role.”

“UMG Nashville has the best roster in the business, so I’m very excited to expand my role and work with all of our artists in this new capacity,” adds Friedman. “UMG has been my home for eight plus years and I’m looking forward to working with all four of our iconic imprints in plotting a course for the future. Thank you, Mike and Cindy [Mabe], for this great opportunity!”

LB Cantrell
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