Nashville-based Outback Presents, an industry-leading comedy tour promoter, experienced exponential growth in revenue in 2023 from their combined year-end concert grosses, totaling $176.5 million across multiple genre tours and shows.
Outback Presents placed eighth on Pollstar‘s Top Promoters list and sixth in the world on Billboard’s Year End Box Score list, representing over 550 shows with over two million total attendees. Understanding the potential of Latin music in the touring market, the company promoted their first ventures into the genre, closing out with two of the Top Grossing Latin tours of the year by the genre’s leading touring titans.
“This year was an incredible year, with Outback being a force in the industry and leading entertainment to the next level, I look forward to an even more successful 2024 with more collaborations on the horizon,” says Artie Pabon, CEO of La Commission.
Romeo Santos‘ record breaking “Formula Vol. 3 Tour” played 90 dates across the world including 34 shows in North America with over 65 million in gross revenue through a summer stadium run and fall arena trek, making history at multiple venues. Santos had the highest-grossing Latin concert ever at the Loan Depot Park Stadium in Miami, and record concert sales in Nashville and Charlotte from two sold-out dates at the Spectrum Center—an unprecedented feat for a Latin artist. In all, the tour finished within the top 40 of Billboard’s overall Year End Top Tours tally and was the fifth most successful Latin tour of 2023.
Earlier in the year, Outback Presents began their foray into the Latin Music touring market with Rauw Alejandro. The deal was the Latin Urban music star’s most extensive U.S. tour to date. The 25- city “Saturno Tour” broke records, grossing over 36 million in revenue and finishing on Billboard as the sixth top Latin tour of the year. Rauw performed in multiple cities for the first time with record attendance, including selling out for two consecutive nights in both Miami and Los Angeles.
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