Illinois PD Dani Holland Receives 2024 Steve Ferguson CRS Scholarship

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Dani Holland

Dani Holland, Program Director for WALS-FM in Peru, Illinois, has been selected as the recipient of the 2024 Steve Ferguson Country Radio Seminar (CRS) Scholarship.

Holland was chosen by a panel of country radio programmers and other industry professionals and will receive a paid registration to attend CRS 2024, Feb. 28-March 1 in Nashville.

Holland has been with WALS for eight years but began her career at just 15 years old in Kewanee, Illinois, learning production and all things radio. Working her way into a full-time position at WALS, Holland was ultimately tapped for the morning show, where she’s been ever since as the host of WALS Mornings With Dani.

“This will be my first CRS! I was so excited when I got the call that I won the Steve Ferguson Memorial Scholarship this year! I look forward to meeting all the MusicRow promoters that I chat with each week and learning firsthand from other radio talent,” Holland shares.

Spearheaded by Nashville’s GrassRoots Promotion, the annual scholarship was established to honor the enduring legacy of longtime WTHO PD Steve Ferguson, who passed away in 2018. Holland will be honored with a presentation during the CRS 2024 conference, with details to be announced.

Lorie Hollabaugh
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