Industry Ink: SMACK, Big Loud Rock, Luma Business Services, Lucas Hoge
Jaice Cousins Named Digital Coordinator At SMACK
Jaice Cousins has joined SMACK as Digital Coordinator. Cousins is an Ohio native and Belmont graduate with a degree in music business. She previously worked as a Product Data Management Coordinator at Warner Music Group, and in her new role, will oversee the company’s social media management across all digital platforms and contribute to marketing campaigns and strategy for SMACK clients, as well as assist on other projects such as Orange Country Podcast and SMACK Records initiatives.
“We are thrilled to be having Jaice join our growing team,” says Molly Bouchon. “Her passion for the music industry, combined with her creative vision, make her an awesome addition to the SMACK family.”
“I am so excited and honored to be joining the team at SMACK. This team has been so welcoming and I am grateful for the opportunity to be working alongside so many talented individuals and creatives. I can’t thank them enough for letting me be a part of this company’s story,” says Cousins.
Mercury Inks With Big Loud Rock
Indie-rock band Mercury has signed with Big Loud Records’ alternative/rock imprint Big Loud Rock. Driven by frontwoman Maddie Kerr, the band released its label debut on Friday (Oct. 27) with the new single “Trying.”
“I am so honored to be a part of the Big Loud Rock family,” shares Kerr. “They have shown an incredible amount of support and passion toward not only my own project, but music in general. They have an incredibly genuine appreciation for music, and their drive to elevate artistic vision is unlike anything I’ve seen. They have been amazing and shown so much love and excitement toward me and my art – they put pure and powerful intentions behind everything they do, and I just couldn’t be more excited to work with them!”
“Mercury represents everything that Big Loud Rock stands for – unique, artistic expression with a one-of-a-kind sound,” shares Big Loud Rock President Greg Thompson.
Mallori Kirchenschlager Joins Luma Business Services As Business Manager

Pictured (L-R): Luma Business Service’s Lindsay Bost, Adrien Good, Landon Cobbs, Mallori Kirchenschlager. Photo: Kathy Thomas
Mallori Kirchenschlager has joined Nashville-based business management and bookkeeping firm, Luma Business Services, as business manager.
Kirchenschlager holds a Bachelor’s of Administration degree in Music Business and Accounting from Belmont and has held a variety of positions throughout her 15-year career including Senior Account Manager at FBMM Entertainment Business Management, Director of Strategic Alliances and Events at International Entertainment Buyers Association (IEBA) and Music Agent Assistant at Creative Artists Agency (CAA).
“I am thrilled to have Mallori join the incredible team we have built,” shares Luma’s Founder and President Adrien Good. “Her talents and diverse experience across the industry are a huge asset to our clients and I am excited to work alongside her everyday.”
Lucas Hoge’s Hoge Wild Comes To Heartland Network
The first two seasons of Lucas Hoge’s TV series Hoge Wild is coming to the Heartland Network on Nov. 5. Hoge Wild follows the country singer and outdoorsman as he travels around the globe on outdoor adventures including hunting expeditions, fishing trips and more.
The series has brought Hoge around the world including travels to Puerto Vallarta, the Cayman Islands, New Zealand, Costa Rica, Canada and more as well as stops across the United States. Each episode will air on Sundays at 8:30 p.m. Eastern/Pacific (streaming at 8:30 p.m. ET) with an encore presentation the following Saturday at 2 p.m. Eastern/Pacific (streaming at 2 p.m. ET).
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