WSM Radio Elevates Eric Marcum To GM & Content Director

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Eric Marcum

WSM Radio has promoted Eric Marcum, a 13-year veteran of the company, to General Manager and Content Director. In his elevated role, Marcum will oversee all WSM business operations, content and programming, advertising, sponsorship, production, streaming and syndication.

Marcum joined WSM in 2010 as a part-time board operator. Since then, he has filled various roles of radio operations at WSM, including promotions, sales and programming. In 2020, he made the transition to the Opry Entertainment Group production team.

Most recently, Marcum served as the Morning Show Producer, managing the broadcast simulcast of WSM’s beloved weekday morning program, Coffee, Country, and Cody. In addition, he has been the host of WSM’s Route 650, an Americana-themed show.

Of the promotion, Marcum shares, “Having worked in nearly every aspect of WSM Radio over my years with the company, it gives me great pride to fully utilize that experience alongside this incredible team. I’m excited to develop new and creative ways to share our story and the history of country music, as WSM reaches more people than ever before through an expanded digital footprint.”

LB Cantrell
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