George Strait To Headline ATLive In October

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ATLive, developed and promoted by AMB Sports and Entertainment (AMBSE), is once again bringing some of the biggest artists to Mercedes-Benz Stadium in Atlanta. The multi-day music event returns on Friday, Oct. 20 and Saturday, Oct. 21 with a roster of superstar artists from country and Latin music.

Saturday’s lineup will offer a star-studded extravaganza with country icon George Strait, eight-time Grammy winner Carrie Underwood, the legendary Willie Nelson & Family and six-time CMA Vocal Group of the Year Little Big Town.

Friday night (Oct. 20) will feature an exciting Latin lineup, including Grupo Firme, J Balvin, Farruko and Yahritza Y Su Escencia.

Tickets for each night go on sale Friday, July 21 at 10 a.m. ET via Ticketmaster.

“We are extremely excited to once again bring an incredible lineup of artists to Mercedes-Benz Stadium for ATLive,” says Doug Roberts, VP of Stadium Events and Premium Sales, AMB Sports and Entertainment. “The ATLive concert series has quickly become one of the can’t-miss concert events of the year and we look forward to welcoming fans of both Latin and country music for two great nights at Mercedes-Benz Stadium in October.”

ATLive, powered by Ticketmaster and presented by Sweetwater Brewing Company and Wells Fargo, hosted six shows at Mercedes-Benz Stadium with nearly 300,000 people in attendance during its first three years. Past stars include Eric Church, Luke Combs, Sheryl Crow, Billy Joel, Miranda Lambert, Metallica, Lionel Richie, Blake Shelton, Chris Stapleton, George Strait, Keith Urban and more. ATLive is produced by AMBSE in partnership with Messina Touring Group.

Caela Griffin
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