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Black River Entertainment Hires Grace Watson

June 14, 2023/by Liza Anderson

Grace Watson. Photo: Courtesy of Black River Entertainment

Black River Entertainment has hired Grace Watson as Senior Director, Streaming & Revenue.

In this role, Watson will oversee all aspects of streaming and sales for Black River Entertainment. Her responsibilities will include building comprehensive streaming strategies and furthering partner relationships for the company’s roster.

The Missouri native graduated from Belmont University with a music business and audio engineering degree, and previously served as a full-time member of UMG/Capitol Christian Music Group’s Commercial Partnerships Team. She worked directly with major streaming partners and oversaw operational strategy during her tenure since 2016. Watson also worked with an array of artists including Lauren Daigle, Amy Grant, Chris Tomlin, TobyMac and Anne Wilson.

“We are so excited to welcome Grace to our team,” says Rick Froio, Executive Vice President of Black River Records. “Her wealth of knowledge and great relationships will immediately benefit Black River’s artists.”

“I’m thrilled to be joining the Black River Entertainment team and working under the leadership of Gordon Kerr and Rick,” shares Watson. “As the streaming and digital space are ever-changing, I’m eager to explore new and untapped opportunities for Black River’s roster!”

Watson can be reached at gwatson@blackriverent.com.

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Liza Anderson
Liza Anderson
As Subscription Manager/Writer, Liza Anderson contributes to many functions of MusicRow. She produces content, carries out general office tasks, assists in the daily news operations, and provides support to all team members. Liza graduated from the University of Alabama in May of 2021 with a B.A. in English and a minor in communication studies. Prior to MusicRow, she worked as an administrative assistant at Anderson Benson where she assisted the firm’s departments, such as the Entertainment Specialty Practice, with various tasks.
Liza Anderson
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