Morgan Wallen has aligned with Ryl Tea as a brand ambassador and investor.
Launched in January, Ryl is the first iced tea brand to combine the classic southern iced tea taste with healthy, functional attributes of homemade steeped tea. Due to its nostalgic southern taste, Wallen felt an organic connection to the brand. The zero-sugar product has no artificial ingredients, and is filled with its proprietary “polyphenol technology,” delivering the traditional taste of sweet iced tea that is usually filled with loads of sugar or artificial ingredients. After learning more about Ryl’s health conscious and sustainable mission statement, Wallen was on board with plans already underway to develop new products in the coming months.
“I’ve loved sweet tea since I was a kid,” says Wallen. “I remember drinking it out of a pitcher on a hot summer day in my Mamaw Boots’ kitchen. A good iced tea brings back very happy memories for me, so when I found Ryl Tea I knew I had something special that I wanted to share. When I’m on tour, I train daily so I can bring everything I have to the stage, so finding Ryl, an iced tea with no sugar and with no artificial ingredients, has been awesome. I can’t wait to do more with them.”
Ryl Tea is available in major grocery chains across the Northeast, and in its first year, the brand is focused on expanding the product in the U.S., launching nationwide with Sprouts Farmers Market last month and moving quickly to partner with retailers and distributors who are aligned with bringing clean and functional options to legacy categories like iced tea. For more information, click here.