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Cumulus & PickleJar Partner On New Country Radio Show

April 26, 2023/by Lorie Hollabaugh

PickleJar Up All Night, a new daily country radio show from Cumulus Media and PickleJar, is set to premiere May 5.

The new show will be hosted by Patrick Thomas, formerly of the Big D and Bubba Show, and is slated to feature rising country artists, top-charting music and the biggest stories in entertainment news, along with exclusive artist interviews and features.

PickleJar Up All Night will air on Cumulus country stations in 47 U.S. markets, including Nashville, Dallas and Detroit. The show will air live from the WKDF-FM studios in Nashville seven nights a week from Midnight to 5 a.m. ET, beginning May 5.

Staying true to PickleJar’s #ArtistFirst mission, the PickleJar Artist Spotlight segment of the program will highlight up-and-coming new artists each hour, who will also be showcased on the PickleJar Live app and PickleJar+ FAST channel. Artists will also appear in-studio to share their latest projects, new music and more.

PickleJar Up All Night will also host events, including concert series with local venues to showcase new music from all corners of the country. Listeners will be able to enter to win contest giveaways, and support local charitable causes through the PickleJar Live app.

“This will be another first for artists and fans of PickleJar,” says Jeff James, CEO and Co-Founder of PickleJar. “PickleJar is growing as a cultural force, and this is a natural extension of our mission to help artists get more exposure. Cumulus Media is an incredible partner that shares in our vision. We are thrilled to be able to bring premium programming to local listeners and music fans around the country.”

“PickleJar and Cumulus will meet at the intersection of emerging artists and excited live audiences,” adds Brian Philips, Chief Content Officer, Cumulus Media. “We’ll add to their platform’s ambitious array of artist-friendly extensions as we build a live, overnight community of impassioned country fans from coast-to-coast. We’ll give rising performers in many parts of America—including those beyond Nashville—a chance to have their music appreciated. We also embrace PickleJar’s mission of unifying every touchpoint of the fan’s experience and rewarding deserving performers. Country radio will always have a special place in this landscape, and Cumulus is proud to step into the lead with PickleJar.”

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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https://music-row-website-assets.s3.amazonaws.com/wp-content/uploads/2023/04/06193707/PickleJar-FT.jpg 1080 1080 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2023-04-26 10:36:382023-04-26 10:36:38Cumulus & PickleJar Partner On New Country Radio Show

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