BBR Ups Shelley Hargis To VP Of Radio Syndication & Group Strategy

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Shelley Hargis. Photo: Cody Heckber

BBR Music Group has announced the promotion of Shelley Hargis to VP of Radio Syndication & Group Strategy.

Previously serving as the VP of Promotion for Broken Bow Records, Hargis will now be responsible for handling all nationally syndicated campaigns and group strategy and promotion for BBR Music Group’s entire artist roster. She will continue to report to SVP of Promotion, Carson James.

Hargis has been with the label group for over two decades. She began her tenure with BBR Music Group as a Southwest Regional of Promotion in 2002, before rising to National Director in 2005. Three years later, she helped to establish the label’s Stoney Creek imprint and later its Red Bow imprint. In 2018, Hargis rose to her most recent post of VP, Promotion for Broken Bow Records, scoring a prolific amount of No. 1 songs and propelling forward the catalogs of Jason Aldean, Dustin Lynch, Lainey Wilson and more.

Throughout her career, Hargis has racked up numerous accolades including a nomination for Country Radio Seminar’s VP of the Year and being named to Country Aircheck/Mediabase’s Power 31. Most recently, she played an integral role in Broken Bow Records being named the No. 1 Air-Play Label of the Year by Country Aircheck/Mediabase.

“I’m so excited to have Shelley in this role,” says James. “Her relentless pursuit of airplay is matched only by her relentless desire to serve our clients’ needs. She continuously looks for creative ways to elevate not only our business, but our partners in radio as well!”

Congratulate Hargis at [email protected].

LB Cantrell
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