St. Jude Launches New ‘This Shirt Saves Lives’ Campaign

St. Jude has launched a new “This Shirt Saves Lives” campaign and more than 100 country artists and influencers have signed on to support the new effort.

Among the artists proudly wearing the new t-shirt in support of the latest campaign include Dierks Bentley, Kelsea Ballerini, Sam Hunt, Carly Pearce, and more.

The new navy blue “This Shirt Saves Lives” t-shirt is not for sale, but is exclusively available to those who become a Partner in Hope for St. Jude, a $19 monthly donor. Those interested in learning more about the “This Shirt Saves Lives” campaign or to become a Partner in Hope can go to musicgives.org.

Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20% to more than 80% since it opened in 1962. St. Jude treats children from all 50 states and around the world.

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Lorie Hollabaugh

Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.

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