Lisa Mastrianni Named Wheelhouse Records Director Midwest/Southeast Promotion

Lisa Mastrianni. Photo: Jessica Crans

Lisa Mastrianni has joined BBR Music Group as Director of Midwest/Southeast Promotion for Wheelhouse Records.

In her new role, Mastrianni will help promote the imprint’s roster of Blanco Brown, Locash, Elvie Shane, Kolby Cooper, Chayce Beckham and Madeline Merlo to country radio. She will report to Ken Tucker, VP of Wheelhouse Records.

Mastrianni previously worked on the promotion teams at Monument Records and Riser House. Before arriving in Nashville, she also did stints in pop/rock promotion at Warner Bros., Capitol and Interscope Records.

“Lisa is a seasoned veteran with an enthusiasm, work ethic and professionalism that instantly elevates our team,” Tucker shares. “It takes a special person to be part of Team Wheelhouse and Lisa is the perfect fit.”

Mastrianni is already on the job and can be reached at [email protected] or (415) 902-9400.

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Lorie Hollabaugh

Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected]

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