Production music veteran Randy Wachtler has launched a new company, 11 One/Music.
The production company features extensive news music packages and a robust music library for news themes, advertising, sports, film and TV music.
In 1984, Wachtler founded 615 Music, a leading worldwide indie production music company, active in more than 70 countries. 615 Music earned more than 70 awards, including two national Emmys. 615 Music was acquired by the Warner Music Group in 2010 and is now part of Warner Chappell Music Publishing, where Wachtler served as President and CEO until leaving in 2017. Wachtler is also co-founder and former president of the Production Music Association.
11 One/Music was born after Wachtler’s son Haden, Director of Operations, graduated from college, and the father-son team dreamed of building a new business together.
“Working with my son Haden and being able to mentor him about the production music business has been such a great experience for me,” Wachtler says. “I truly love the production music business and sharing my experience and passion for sonic branding with my son. Haden brings an enthusiastic attitude and love for music that is inspiring to me and is just what the business needs. Haden represents the new generation entering the business and I couldn’t be happier about it.”
“Working for Randy is fascinating and motivating. Not only have I gained perspective from someone who knows the industry extremely well, I’ve been able to absorb the way he manages and prioritizes his relationships in the industry,” Haden shares. “I’ve always been drawn to the music industry and now I am learning and understanding the details that go into the processes of writing music and selling it through different mediums. I’ve recognized that Nashville is unparalleled when it comes to creative artists. We truly have some of the best writers in the world on our team. I can’t wait to help global organizations build a distinctive and memorable brand identity.”
The 11 One/Music composers have created 50 new music albums across five catalogs for the company’s production music library. The first artist featured in 11 One/Music’s Artist Series will be Kane Harrison’s The Beautiful, The Damned And The Starved Of Love.
For more information about 11 One/Music, click here.
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