Matthew Holmberg Promoted To Director Of Marketing At BBR Music Group

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Matthew Holmberg, Photo: Cody Heckber

Matthew Holmberg has been promoted to Director of Marketing at BBR Music Group.

Holmberg will report to Sr. VP of BBR Music Group, JoJamie Hahr, and manage projects for the label group’s roster including Jason Aldean, Chase Rice, Dustin Lynch, Elvie Shane, Jelly Roll, King Calaway, Kolby Cooper, Lainey Wilson and more.

Formerly Holmberg was the Manager of Group Strategy, Syndication & Secondary Promotion, where he assisted Renee Leymon, VP of Radio Syndication & Group Strategy, with syndication and radio group strategy for the label group, built and maintained relationships with key syndicated partners, and created and executed radio tours, syndication/media days and content days.

Since joining BBR Music Group in April 2017, Holmberg has worked as a Promotion Coordinator, Manager of Secondary Promotion as well as a Catalog Coordinator in publishing. While attending Belmont, Holmberg interned for BBRMG in 2013 and graduated in 2014 with a Bachelor of Business Administration — Music Business.

“Matthew is the perfect fit for this role,” says Hahr. “His passion, creativity and attention to detail is unmatched. He is so loved by our artists and their teams, and we are so thrilled to have him dig in!”

Holmberg can be reached at [email protected].

Lorie Hollabaugh
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