Round Hill Records has elevated Lucy Bartozzi to the position of Senior Director, Marketing. She has relocated from Los Angeles to the label’s Nashville to join the company’s new headquarter offices.
In her new role, Bartozzi will be responsible for the global marketing strategy for all Round Hill and label imprint releases, while also leading the execution of all campaigns. She will also oversee budgets and all creative, including advertising, video and album packaging. Bartozzi will continue to oversee the expanding marketing team, including merchandise/D2C, production, content and digital, and will run album campaigns for The Cult, Lit, Jared James Nichols and more.
Bartozzi joined Round Hill Records in 2019 as Project Director. Since then, she has launched marketing campaigns for artists such as Blues Traveler, Tash Neal, Black Pistol Fire and Lettuce as well as acts on the Triple Crown roster. Prior to Round Hill, she held the position of DSP Marketing Director at Mtheory and Project Manager at Red Bull Records. She graduated from the Bandier Program for the Recording and Entertainment Industries at Syracuse University.
“Throughout her tenure at Round Hill, Lucy has proven herself to be invaluable in all facets of marketing for our label imprints and front-line artists. Artist development is at the center of our label philosophy and I am confident that Lucy and the marketing team will continue to spotlight and manifest this,” shares President, Round Hill Records Joe Calitri. “I look forward to continuing to watch her grow in her new leadership role and I am also excited that Lucy will now be based here in Nashville as we open our new label headquarters in the same building as our famous Sienna Studios on Music Row. Bring on 2022!”
“I’m thrilled to join Joe and the Round Hill team in Nashville! It has truly been an honor working with our growing roster alongside the Round Hill team and I look forward to continuing to super-serve our talented artists in this new role in Music City,” adds Bartozzi.