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BBR Music Group Promotes Matthew Holmberg

February 11, 2021/by Lorie Hollabaugh

Matthew Holmberg, Photo: Cody Heckber

Matthew Holmberg has been promoted to Manager of Group Strategy, Syndication & Secondary Promotion at BBR Music Group. Holmberg will continue to report to VP of Radio Syndication & Group Strategy, Renee Leymon.

Holmberg’s responsibilities include assisting Leymon with syndication and radio chain group strategy for the label group, building and maintaining relationships with key syndicated partners, and creating and executing satellite radio tours, live virtual radio tours, syndication/media days and content days for the label group.

“Matthew has been such an integral part of our department and BBRMG as a whole,” said Leymon. “He is an incredibly hard worker and always has a solution to everything. Matthew continues to blow us away daily with his dedication and intelligence he brings to his role.”

Since joining BBR Music Group in April 2017 as Catalog Coordinator for Magic Mustang Music, Holmberg has held the positions of Promotion Coordinator for Red Bow Records and Wheelhouse Records, and Manager of Secondary Promotion. While attending Belmont University, Holmberg interned for BBRMG in 2013 and graduated in 2014 with a Bachelor of Business Administration—Music Business.

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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