BREAKING: JoJamie Hahr Appointed Sr. VP, BBR Music Group

JoJamie Hahr. Photo: Cody Heckber

JoJamie Hahr has been promoted to Senior Vice President of BBR Music Group. Formerly, VP of Marketing for BBR Music Group, Hahr will help guide all non-finance and legal operations for the label. She will continue reporting to President of BMG Nashville, Jon Loba. In her new role Hahr will supervise and coordinate day-to-day operations of the label group and its roster of over 20 artists and imprints Broken Bow Records, Stoney Creek Records, and Wheelhouse Records.

“This appointment essentially formalizes the evolution of her role since BMG’s acquisition of the BBR Music Group,” said Loba. Adding, “As my responsibilities have increased, JoJamie has stepped in and stepped up at every turn, to help grow our Nashville division. She is truly a right-hand who thinks and moves like me, while at the same time challenging us all. We have enjoyed so many successes together and I would not want to do this job without her. I will never forget my first conversation with her while she was working at K92 in Orlando. She was one of the most passionate, creative and focused individuals I had ever met, and those qualities have only grown since.”

“It’s truly an honor to move into this role at BBR Music Group/BMG,” added Hahr. “Our extraordinary artists and staff continue to raise the bar, and I’m inspired by them on a daily basis. Thanks to Jon for not only believing in me, but for continuously cheering me on and lifting me up. He is an exemplary leader and I’m proud to be by his side.”

Hahr began her career in radio with WWKA in Orlando, FL. She then made a move to Nashville to work in promotion at WSIX. This led to her job as Promotion Coordinator at MCA Records where she was later promoted to Director of Secondary Promotion for the Universal Music Group imprints. Hahr began working for Loba when he hired her as Southeast Director of Radio Promotion for the BBR Music Group, helping break acts such as future superstar Jason Aldean. When Loba moved to Big Machine to help Scott Borchetta start The Valory Music Company (TVMC), Hahr soon followed and helped launch the careers of Justin Moore, Brantley Gilbert, Florida Georgia Line, and Thomas Rhett. During her time there, she elevated to Valory’s National Director of Field Promotion. A few years after Loba’s return to BBR Music Group, Hahr returned as well to serve as BBR Management’s VP of Radio Promotion before transitioning to VP of Marketing for BBR Music Group.

Since taking the helm of the then newly created marketing department at BBR Music Group, Hahr has led the department in driving key relationships on behalf of the entire artist roster with partners including Radio Disney, Music Choice, Shazam, VEVO, iHeart Digital, Instagram, Facebook, Twitter, Madison Square Garden, Triller, and notably Tik Tok whose relationship helped spark Blanco Brown’s worldwide success and Elvie Shane’s latest single, “My Boy” to claim the No. 1 country spot on the platform. Hahr lead marketing efforts for Blanco Brown’s debut hit “The Git Up,” the global hit claimed the No. 1 spot on Billboard’s Hot Country Songs Chart for 12 weeks and was the top-selling digital country song in the U.S. for 13 weeks resulting in Blanco being named Billboard’s 2019 Top New Country Artist.

Under her tenure, Jason Aldean has achieved ACM Entertainer of the Year three times, has been named the ACM Artist of the Decade, and has been named the No. 1 consumption artist by Billboard. Aldean also achieved Billboard’s No. 1 “Best-Selling Independent Album of 2018” with Rearview Town.

She has been key in helping to build the career of Dustin Lynch who notched his sixth and seventh Country Airplay No. 1 with “Good Girl” (his first No. 1 as songwriter) followed by “Ridin’ Roads” in January. Runaway June became the first female group to achieve a Top 5 single since The Chicks in 2003 and LOCASH returned to the top of the chart with their No. 1 hit “One Big Country Song,” earning them an additional CMT Award nomination. Lindsay Ell topped the country radio charts for the first time, received 2020 ACM and CCMA nominations and delivered a powerful concept album, heart theory, that earned universal praise and media attention and championed a voice for females as well as survivors of sexual violence. Hahr oversaw the campaign of Chase Rice’s launch as a Broken Bow artist resulting in his first career No. 1, massive streaming successes and expanded international presence.

Hahr can be reached at [email protected].


Powered by Facebook Comments

Follow MusicRow on Twitter


Category: Featured, Label, Sales/Marketing

About the Author

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

View Author Profile