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Zoom Rolls Out New OnZoom Option For Paid Live Events

October 16, 2020/by Lorie Hollabaugh

Zoom has launched a way for users to put on live, pay-to-attend virtual events, CNBC reports.

The new OnZoom service for hosting premium events is entering public beta in the U.S. and will become available worldwide in 2021, according to CNBC. OnZoom helps Zoom build on the exposure it has had this year with the onset of the pandemic and enables the company to encroach on the territory of companies that sell tickets to live events like Eventbrite and Live Nation. Unlike most of its live-ticketing competitors however, Zoom won’t take a cut of ticket sales during the OnZoom public testing period, which is expected to last at least through 2020. The company’s head said it will look at whether it should start charging next year, however.

Earlier this year, Zoom reached more than 300 million daily call participants at one point. Zoom users have to have paid subscriptions and be located in the U.S. to create single or repeating events through the new OnZoom feature, and people must have Zoom accounts and be located in the U.S. to join the events. The number of attendees is determined on the host’s Zoom subscription level, and organizers can hold events for free or ask attendees to donate to specific nonprofits if they want.

 

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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