Country Music Association Honors Claire Horton With International Media Achievement Award

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Pictured (L-R, top row): CMA Director, International Relations Bobbi Boyce; U.K. publicist Claire Horton; (bottom row): CMA Vice President, International Relations & Development Milly Olykan

The Country Music Association honored U.K. publicist Claire Horton with the 2020 CMA Wesley Rose International Media Achievement Award on Monday, Sept. 28. This award recognizes outstanding achievements in the media, which contribute to the development of country music outside the United States.

Artist Ashley McBryde surprised Horton via a video message during a virtual CMA U.K. Task Force meeting.

“We are delighted to be presenting Claire Horton with the 2020 CMA Wesley Rose International Media Achievement Award,” says Milly Olykan, CMA Vice President, International Relations & Development. “She’s been an important contributor to the story of country music’s growth in the U.K., working incredibly hard to help build artists’ profiles in mainstream media, as well as country media. We’re thrilled to see that her efforts have been recognized by the industry.”

Horton began working for Richard Wootton Publicity in the early ’90s. In 2016, she launched Claire Horton PR, focusing on executing publicity campaigns for international artists and U.S.-based country artists in both specialist and mainstream media in the U.K., Horton has worked with artists including Garth Brooks, Johnny Cash, Rosanne Cash, Luke Combs, Waylon Jennings, Lady A, Little Big Town, Kacey Musgraves, Willie Nelson, Brad Paisley and more. Horton has also executed publicity campaigns for international events including Country to Country festival, Country Music Week U.K., the U.K. Americana Awards, as well as CMA’s international CMA Songwriters Series and Introducing Nashville tours.

The CMA International Awards honor industry executives and artists in five categories, recognizing those who have supported and made a difference towards the growth and promotion of country music in the international marketplace.

Earlier this year, CMA awarded Ben Earle of U.K. country duo The Shires with the 2020 CMA International Country Broadcaster Award, Ilse DeLange with the 2020 CMA Jeff Walker Global Country Artist Award, and John Esposito with the 2020 CMA Jo Walker-Meador International Award. The CMA International Artist Achievement Award will be presented later this year.

Jessica Nicholson
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