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Mojo Music & Media Acquires Stake In Louvin Brothers Catalog (Exclusive)

August 25, 2020/by Jessica Nicholson


Global independent publishing and legacy marketing company Mojo Music & Media has acquired a co-publishing interest in Kathy Louvin’s Movin Louvin Music. Kathy is the daughter of Ira Louvin, one half of the legendary country duo the Louvin Brothers. The deal spans the group’s entire catalog, including classics such as “When I Stop Dreaming,” “If I Could Only Win Your Love,” “Cash On The Barrel Head,” “I’ll Take The Chance” and “The Knoxville Girl,” and religious standards including “Family Who Prays,” “I Like The Christian Life,” “The Angels Rejoiced Last Night” and “Let Us Travel, Travel On.”

Mojo Co-Founder and CEO Mark Fried said, “The Louvin Brothers extraordinary harmonies and pure Appalachian sound were a foundation for all of country music and their powerfully emotional songs of love, heartbreak and salvation inspired a generation of songwriters and artists who followed. We’re honored to have the chance to work with Kathy and her family to ensure that the Louvin’s music and story continue to work their magic on musicians and music fans for decades to come.”

Kathy Louvin stated, “Pairing the Louvin music catalog with the passion, wisdom and experience at Mojo Music & Media truly creates endless possibilities. As a family, our excitement is reborn and renewed and we are so grateful to be a part of this winning team!”

Ira and Charlie Louvin, first cousins of Hall of Fame songwriter John D. Loudermilk, grew up in rural northeastern Alabama. Between 1955 and 1962, they released 12 Top 30 hits, including the No. 1 hit “I Don’t Believe  You’ve Met My Baby,” and Top 10 hits including “Hoping That You’re Hoping,” “You’re Running Wild,” “Cash On The Barrel Head,” and “My Baby’s Gone.”

The Louvin Brothers joined the Grand Ole Opry in 1955, and were inducted into the Country Music Hall of Fame in 2001. In 2015, they earned a Grammy Lifetime Achievement Award. They were included in Ken Burns’ recent documentary on country music and are the subject of an upcoming feature film produced by and starring Ethan Hawke.

Kathy Louvin is an award-winning songwriter in her own right, having penned such hits as Ricky Van Shelton’s chart-topper “Keep It Between The Lines” and Confederate Railroad’s “Queen Of Memphis,” among others. She also co-produced the 2003 tribute album, Livin’, Lovin’, Losin’: Songs Of The Louvin Brothers, which won Best Country Album at the 2004 Grammys ceremony.

The Louvin Brothers. Photo: Courtesy Country Music Hall of Fame/Kathy Louvin

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Jessica Nicholson
Jessica Nicholson
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.
Jessica Nicholson
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0 0 Jessica Nicholson https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Jessica Nicholson2020-08-25 08:30:092020-10-07 13:26:47Mojo Music & Media Acquires Stake In Louvin Brothers Catalog (Exclusive)
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