Big Machine Records’ Kris Lamb Rises To Sr. VP, Promotion & Digital

Kris Lamb.

Big Machine Records has announced a round of promotions and contract extensions, including Kris Lamb rising to Sr. VP, Promotion & Digital.

Director of Northeast Promotion and Marketing Brooke Diaz, Director of West Promotion and Marketing Bill Lubitz and Director of Southeast Promotion and Marketing Jeff Davis have also had multi-year contract extensions.

“These four individuals represent the heart and soul of Big Machine,” said General Manager of Big Machine Records Clay Hunnicutt. “Kris Lamb’s leadership and example to our team through good and tough times has been invaluable, and his elevation to Senior Vice President represents that. He will continue to be a force of positivity and winning for years to come at The Machine. The passion, work, and determination of all of these individuals is second to none. We could not be happier that we’ll all be growing and succeeding together for many years to come.”

Lamb joined the imprint in 2010 after working for The Walt Disney Company’s Lyric Street Records, executing all West Coast Promotion strategies. A Belmont University graduate, Lamb is an adjunct professor of Music Promotion Strategies at his alma mater.

Recipient of the CRS Regional of the Year in 2018 and 2020, Diaz joined BMLG in 2014 in the role of West Coast Promotion Representative before transitioning to Northeast Promotion in 2017. Lubitz has been at BMLG for six years with former stops at Black River and KWNR, while Davis joined Big Machine in 2008 with previous stops at The Equity Music Group, Elektra, MCA and Epic Records.


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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

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