• ABOUT
    • Contact
    • The Team
    • Editorial Calendar
    • Events
    • FAQ
    • Use & Privacy Policy
  • ADVERTISE
  • ROWFAX
  • THE SPORTS CREDENTIAL
  • JOB LISTINGS
MusicRow.com
  • CALENDARS
    • Album/EP Releases
    • Single/Track Releases
    • Industry Events
  • OBITS
  • CHARTS
    • Radio Chart (Current)
    • Radio Chart (Archives)
    • No. 1 Challenge Coin
    • Songwriter Chart (Current)
    • Songwriter Chart (Archives)
  • REVIEWS
  • MY STORY
  • NEWSLETTER
    • Newsletter (Current)
    • SIGN UP (FREE!)
    • Newsletter (Archives)
  • SUBSCRIBE
  • STORE
  • Search
  • Menu

Dolly Parton Unveils New Birthday E-Card Collaboration With American Greetings

May 21, 2020/in Featured /by Lorie Hollabaugh


Dolly Parton is unveiling the first fun new product in her collaboration with American Greetings, a birthday greeting set to the tune of her iconic hit, “9 To 5,” through the company’s popular Smashups digital initiative.

The partnership allows users to send a birthday greeting set to the tune of  “9 to 5,” and there are 1,200 different names available to personalize the SmashUp. A sample of the fun new e-card can be seen here.

“Celebrating who you are and why you are special is something I have always encouraged and have known is important for my own identity,” says Parton. “God made us all unique in our own ways, and I love the fact that I was able to offer something special for everyone. In a time like now, when we do not get the chance to share special moments like birthdays with each other in-person, I am so happy to know my ‘Birthday Time’ SmashUp ecard is now available to share with those you love.”

Earlier this year American Greetings announced a multi-year partnership with Parton that includes digital and physical products integrating her songs in unique ways. Dolly greeting cards are slated to hit Walmart shelves later this Summer.

“We’re so excited to share the “Birthday Time”SmashUp with our members, Dolly’s fans, and anyone looking for ways to make someone feel special on their birthday,” said Rob Matousek, Executive Director/GM – Direct to Consumer Business at American Greetings. “We felt that the Country Music Hall of Fame theater was the perfect venue for Dolly to deliver an extra special birthday wish and it made a great backdrop for her incredible talent. She makes everything sparkle and hearing her say your name and seeing your name in lights next to Dolly on stage is sure to be magical for lucky recipients.”

  • Author
  • Recent Posts
Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected]
Lorie Hollabaugh
Latest posts by Lorie Hollabaugh (see all)
  • Tripp Howell Signs Joint Pub Deal With Jimmie Allen, Endurance Music Group - February 20, 2023
  • Chris Tomlin’s ‘Good Friday Nashville’ Celebration To Return April 7 - February 20, 2023
  • Opry To Celebrate Ronnie Milsap’s 80th Birthday With Special Tribute - February 17, 2023
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share by Mail
Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2020-05-21 11:24:592020-10-08 14:23:28Dolly Parton Unveils New Birthday E-Card Collaboration With American Greetings

RECENT NEWS

  • Ashley McBryde Invites Audiences To ‘Lindeville’ At The Ryman For Two Nights February 20, 2023
  • Tripp Howell Signs Joint Pub Deal With Jimmie Allen, Endurance Music Group February 20, 2023
  • Chris Tomlin’s ‘Good Friday Nashville’ Celebration To Return April 7 February 20, 2023
  • Songwriter & Producer Kyle Jacobs Dies At 49 February 18, 2023
  • Opry To Celebrate Ronnie Milsap’s 80th Birthday With Special Tribute February 17, 2023
  • CTM Outlander & Young Guns Publishing Partner To Sign Michael Tyler February 17, 2023
  • Kelsea Ballerini To Make Debut On ‘Saturday Night Live’ February 17, 2023
  • Tractor Supply Co. Launches Emerging Artists Program With Lainey Wilson, Jimmie Allen, More February 17, 2023
  • Sara Evans To Celebrate 20th Anniversary Of ‘Restless’ With Special Ryman Show February 17, 2023
  • Parker McCollum Shares Title, Cover Of Upcoming Album ‘Never Enough’ February 17, 2023
  • Chrissy Metz, Bradley Collins Release Inspirational New Children’s Book February 17, 2023
  • Luke Combs Returns To No. 1 On MusicRow Chart For Third Time With ‘Going, Going, Gone’ February 17, 2023
  • Nashville SC Teams Up With Johnny Cash Estate For ‘Man In Black’ Alternate Jersey February 17, 2023
  • Erin Dunleavy Joins ONErpm As Head Of Branding February 17, 2023
  • Little Big Town, Caitlyn Smith & The Cadillac Three Join ‘Rock The Ryman’ Lineup February 16, 2023

Like Us on Facebook

Follow Us on Twitter

Tweets by MusicRow
© 2023 Music Row Enterprises, LLC – All rights reserved.
  • Facebook
  • Twitter
  • Instagram
Scroll to top