Bumble, the social networking app, announced a multi-year initiative to address a fundamental issue of gender disparity in the music industry with their ‘Empowered by Bumble Bizz’ program, after USC Annenberg’s 2019 survey report on inclusion in the recording studio highlighted the lack of women in popular music.
The Bumble Bizz campaign will kick-off by offering up-and-coming women musicians the opportunity to be mentored by this year’s top-billing women artists, including Bebe Rexha, Kacey Musgraves, and Hayley Kiyoko at one of the following top music festivals: Lollapalooza, Outside Lands, Music Midtown, Austin City Limits Music Festival, and Voodoo Music + Arts Experience. The campaign will culminate with chances to win on-stage performance spots at top music festivals in 2020.
“Creating more opportunities for women in music has been a big initiative for me the last few years and I’m excited to be partnering with Bumble for this campaign. It’s important that we continue to champion women in the business to help create and push for equal representation within the industry,” said Bebe Rexha.
Starting today, women artists in the United States can submit their music in Bumble’s Bizz mode for both the 2019 mentorship and 2020 on-stage performance spots. Applications for the mentorship program will close on June 30 within Bumble Bizz, but Bumble’s music incubator program for women artists will continue over the next year as the company rolls out additional opportunities for its users to receive mentorships, performance opportunities and more.
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