LOCASH To Release New Album ‘Brothers’ In March

LOCASH is set to release their new full-length album, Brothers, on March 29. The project is the duo’s first with their new label, Wheelhouse Records/BBR Music Group. The album’s title is derived from the undeniable bond the two share but also from one of the pair’s main objectives for the project: bringing people together.

Often mistaken as biological brothers thanks to an inexplicable natural chemistry, LOCASH crafted Brothers with a worldly message in mind that “everybody is connected, even if it isn’t by blood.”

“At the end of the day, we are all brothers and sisters. We’ve all seen our share of sunshine and rain (I know Preston and I certainly have). In order to get through it all, we all need to lean on each other,” said Chris Lucas of LOCASH. “This album is all about recognizing that brotherhood and bringing people together.”

“We wanted to create music that folks can just get lost in for a minute, put their struggles and differences aside and just enjoy the moment,” said Preston Brust of LOCASH. “We wanted Brothers to almost be a soundtrack to those standout moments in life where everybody is enjoying life to the fullest.”

The feel-good project includes the single, “Feels Like a Party,” which was written by LOCASH’s Brust and Lucas along with the track’s co-producers, Corey Crowder and Florida Georgia Line’s Tyler Hubbard (who also co-wrote the title track). Crowder penned four tunes on the new collection, which also features tracks written by Rhett Akins, Ashley Gorley, Russell Dickerson, Jesse Frasure, and more.

This weekend the pair is fully immersing themselves in all of the pre-game festivities in Atlanta leading up to the big game on Sunday and are set to perform live at the New England Patriots Official Fan Rally at Super Bowl LIVE presented by Verizon at Centennial Olympic Park on Saturday at 1 p.m. ET.

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Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected]

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