Miranda Lambert Launches New Boot Barn Idyllwind Collection

Miranda Lambert and Boot Barn have teamed up to present Idyllwind – Fueled by Miranda Lambert, a new apparel, accessories, and boot brand. The company just launched the new line, which is inspired by vintage and retro looks with a modern fashion edge and a focus on comfort, fit, and quality.

The products are available at all 233 Boot Barn stores nationwide and on bootbarn.com.

“Miranda Lambert’s creativity and authenticity have fueled the assortment for Idyllwind. Her involvement and passion for this brand are evident in every item created. I am extremely pleased and grateful for the partnership that has been created with Miranda and her team.  Our customers have been enthusiastic with the initial Idyllwind trunk shows we launched during the holiday and starting today they will now have access to the full Idyllwind collection across the country,” said Jim Conroy, Boot Barn CEO.

“Idyllwind is a true expression of my style, created for the everyday girl who is also a badass. A brand based on being who you are and being comfortable in your skin and celebrating yourself whatever your size or age. Created around comfortable, affordable, great fitting clothes and boots that I call my trusties,” said Lambert. “I am very excited to work with the Boot Barn team and continue our amazing journey to building this brand together.”

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Lorie Hollabaugh

Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.

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