LANCO Leads Global Sony Music Partnership With Hard Rock Hotels


Sony Music Nashville band LANCO, known for their breakthrough, platinum-selling hit “Greatest Love Story,” leads a new initiative for Hard Rock Hotels as the first artist in any genre to offer a concert experience via a global partnership between Hard Rock Hotels and Sony Music Entertainment.

The band performed for fans recently at the Hard Rock Hotel in Daytona Beach, Florida. Various performers will be featured in concert at Hard Rock Hotels properties around the world through 2019.


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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at

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