Dolly Parton and iHeartMedia are teaming up for the launch of her first children’s album, I Believe In You, with a marketing campaign that includes a series of feature custom Ask Anything chats across seven participating shows. The Bobby Bones Show, Cody Alan’s portfolio of shows (CMT All Access, CMT After Midnite, CMT Radio LIVE), On with Mario Lopez, Most Requested Live with Romeo, and Sixx Sense with Nikki Sixx will all participate in the chats, which will allow fans of all ages to ask Parton questions. Fans can submit questions for Dolly now at askanythingchat.com.
“Any time I get the chance to connect with my fans and answer their questions I enjoy it,” says Parton. “When I learned iHeart wanted to team with us to launch this album, I was thrilled since all the proceeds help get books in the hands of children.”
The release is available now at digital partners and at physical retailers on Oct. 13. Parton is currently trending at No. 1 and No. 2 on the iTunes Children’s Song chart with the title track and “Coat of Many Colors” from the new album.
Proceeds from the project will benefit Dolly Parton’s Imagination Library, a program of The Dollywood Foundation, which has sent over 100 million books to children from birth to 5 years old in participating counties across the U.S., Canada, the UK, and Australia. To further support the cause and the corresponding album, iHeart will be highlighting the Dolly project on their socials.
Parton will make her first in-studio appearance on The Bobby Bones Show on Monday, Oct. 9.
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