UMPG Promotes Travis Gordon

Travis Gordon

Travis Gordon

Universal Music Publishing Group Nashville has promoted Travis Gordon from Creative Director to Senior Creative Director. He reports to Executive Vice President/General Manager, UMPG Nashville Kent Earls.

Since joining the company in 2012, Gordon has secured multiple cuts for UMPG Nashville songwriters, including cuts by Tim McGrawKenny ChesneyDarius RuckerJake Owen, Michael Ray and other artists.

The writers who work with Gordon have collectively amassed over 40 major label cuts and four No. 1 songs in the past year. These include top tunesmiths Blair DalyAndrew DorffChase McGill and Troy Verges.

“Over the past three years Travis has become a ‘go to’ songplugger for the Nashville A&R community and developed the trust and confidence of our incredible songwriting team. I’m very pleased and excited to recognize Travis with this well-deserved promotion,” said Earls.

Prior to joining UMPG Gordon worked at William Morris Endeavor, where he was an assistant, agent trainee and department coordinator. He began his music career in 2006 with Ten Ten Music in Nashville after graduating from Appalachian State University with a bachelor’s degree in music industry studies.

“I’m so grateful for the opportunity to work with the best songwriters in the world and be a part of the best creative team in Nashville. I’m proud of the work we’ve done so far, but we’re only getting started….Hang on to your bootstraps,” said Gordon.


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Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at

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