Luke Bryan’s ‘Crash My Party’ Sales Soar

luke bryan crash my party album cover1111Luke Bryan could have the third-largest sales week of the year next week following the release of his fourth studio album, Crash My Party, on Tuesday (Aug. 13), according to Billboard.com. Sources predict the star’s latest album could sell at least 450,000 copies by Aug. 18. If he reaches that number, it would be Bryan’s biggest sales week ever, and the biggest for any male in country since 2005 when Kenny Chesney sold 469,000 with his The Road and the Radio CD.

If the CD reaches the 450,000 mark, it would put Bryan behind only Justin Timberlake’s The 20/20 Experience with 968,000 and Jay Z’s Magna Carta…Holy Grail with 528,000 in first-week sales for 2013. It also puts him in pretty rare company in the country world as well. Since 2008, only four country albums have sold more than 450,000 in a single week — three by Taylor Swift (her last three studio releases,) and the fourth by Lady Antebellum, Need You Now, which bowed with 481,000 in 2010.

Album sales will likely be propelled by Bryan’s three-week No. 1 title track, “Crash My Party,” which recently set a Billboard record as the largest one-week audience since 2005 with 45.5 million listeners and has already sold a million copies. Bryan’s latest single from the new project, “That’s My Kinda Night,” is on par for similar success apparently, as the highest-debuting single of his career.

Bryan is heavily promoting the CD all this week, with appearances on E!‘s Chelsea Lately and ABC‘s Jimmy Kimmel Live earlier this week. He’s scheduled to appear on NBC‘s Today twice this week, today and tomorrow (Aug. 15-16).

The new Soundscan sales figures will be revealed on Wednesday, Aug. 21.

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Category: Artist, Featured, Sales/Marketing

About the Author

Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected]

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