Industry Ink (5-31-13)

Carey Watermark Investors, Inc. (CWI) has acquired the Hutton Hotel in Nashville. The 247-room luxury hotel opened in 2009. CWI purchased the property for $73.6 million.

The Hutton Hotel is located at 1808 West End Avenue.

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The 2013 Billboard Music Awards contributed to significant sales gains in the first full week after the May 19 show. In the week ending May 26, the 19 songs performed during the broadcast sold a total of 973,000 downloads, according to Nielsen Soundscan.

Among the major sales jumps are Taylor Swift‘s Red, which jumped 17 percent and Kacey Musgraves‘ Same Trailer, Different Park, which was up 11 percent from the previous week.

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Shania Twain was announced as the winner of the SMItty Award for Most Innovative Use of Scent Marketing. It is awarded to a brand owner who has implemented an outstanding use of scent in a way that is new and unexpected.

In her Las Vegas Show, Shania: Still The One, at The Colosseum at Caesars Palace, the air is infused throughout the show with various specialized scents. Twain’s own fragrances, Still The One Day and Still The One Night, are wafted throughout the audience and slowly transitions into a saloon scent (leathery and vintage) and then into the smell of a campfire. Scent machines are strategically placed throughout The Colosseum for audience members to experience the show from all senses.