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Swift's Stylist Joseph Cassell Makes 'Hollywood's 25 Most Powerful Stylists' List

March 14, 2013/by Jessica Nicholson

Taylor Swift‘s stylist Joseph Cassell has been named as one of “Hollywood’s 25 Most Powerful Stylists” by The Hollywood Reporter. He joins the ranks of stylists Leslie Fremar (Scarlett Johannson, Reese Witherspoon), Petra Flannery (Emma Stone, Mila Kunis) and others. The list also has another Nashville connection: L’Wren Scott is stylist for actress (and wife to Keith Urban) Nicole Kidman.
Cassell is a former A&R director who left the music industry to become a stylist. What was supposed to be a one-time job turned into a long-term business relationship with Swift. “I was asked to do a basic ‘steam and press’ job for a young, rising country singer. The job wouldn’t pay much, his agent told him, but it might be good experience,” Cassell told THR.
“Joseph arrived with a full wardrobe of options and shoes, which was a good thing because the stylist at the shoot had dropped the ball,” said Swift. “He’s always two steps ahead of me with whatever I need, whether it’s a lint roller, sunglasses, shoes,” the singer says. “And he has a backup option and extra panels of material just to be safe!”

Joseph Cassell and Taylor Swift

Joseph Cassell and Taylor Swift

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Jessica Nicholson
Jessica Nicholson
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.
Jessica Nicholson
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