World Vision Expands Presence in Country Music Community

With recent initiatives involving Carter’s Chord, The Rick & Bubba Show and Country Radio Seminar 2012, global humanitarian organization World Vision has continued to expand its presence in the country music market.

Carter’s Chord went on a trip earlier in 2012 to the Dominican Republic, where they sponsored two children and filmed a video for their song, “Love A Little Bigger.” Radio hosts Rick & Bubba recently partnered with World Vision for the third year in a row for their two-day Rick & Bubba Show radiothon, an event which resulted in the sponsorship of more than 800 children through the World Vision program.

In an effort to raise awareness in the Country music community, World Vision was also an active supporter and sponsor at Country Radio Seminar 2012, held February 22-24 in downtown Nashville. The nonprofit organization sponsored the CRS media room, meeting and recording PSA messages with more than 60 artists during the three-day event.